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Case study 03E-commerce

Noor Skincare

A headless storefront with the softness of the products it sells.

Client
Noor Skincare
Role
Front-end development
Year
2025
Frosted beige serum bottle with silver details on a soft neutral background

Overview

Noor is a clean skincare brand with a loyal community and a beautiful product line. Their store, however, looked like every other template and struggled on mobile, where most of their customers shop.

01

The challenge

Slow product pages, a clunky checkout and no room for the storytelling that makes the brand special. Every extra second on mobile meant another abandoned cart.

02

The approach

I built a headless storefront on top of their existing commerce platform: instant page transitions, a slide-in cart, ingredient stories woven into product pages and gentle micro-interactions inspired by the textures of the products. Every image is served in a modern format at exactly the right size for each device.

03

The outcome

A storefront that feels as considered as the products themselves, with smooth browsing on every device and a checkout that simply gets out of the way.

Built with

  • Next.js
  • Shopify Storefront API
  • Tailwind CSS
  • Framer Motion

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